July 19, 2020

21 Pair Of Shoes

Women love shoes, wherever they may be in the world and we already know the reason for this – shoes make a woman feel great because it makes them look good. Plus, shoes last longer than a favourite dessert or a fancy meal. Women love shoes so much that most own multiple pairs that they hardly wear and some that they don’t even wear at all! The act of trying on a pair of brand new shoes, buying them and bringing them home is almost a ritual for the fairer sex, something that most of us look forward to, covet and cherish.

Does this apply to you?

According to this article by Reuters, most women on average own 19 pairs of shoes at any one time – and some they even hide away from their partners. On average, women buy about 4 pairs of shoes per year although we are sure that the number is higher! The article also says that many women would risk pain and injury just to squeeze into a pair of heels that they really, really like. Beauty is pain, as they say.

Psychology Tomorrow says that many women rarely wear the shoes that they most love. So if you’re one of them, don’t feel guilty – you’re not alone. The article also says:

“Shoes provide the foundation for the image that we want to broadcast to the world.  We wear them as a way to play with aspects of our identity in a less committed way than any other visible marker such as a haircut or color. We can change that message every day or more if we choose. A pair or flats of Berkenstocks shows our groundedness, pumps tell the world we are all business and high leather boots declare toughness.” – Psychology Tomorrow.

The UK’s Mirror says that women in their 20s are the most “shoe hungry” due to less financial responsibilities and higher disposable income; insight from a study commissioned by DUO Boots. Other great finds include:

  • A woman tends to wear her comfiest shoes on a daily basis and will have at least 4 pairs of shoes that are never worn
  • A woman would have spent thousands of dollars on shoes by the time she reaches her mid-40s
  • Women love impulse buys but these will almost never see the light of day
  • Women purchase shoes according to occasions including “sitting down” shoes for sitting occasions
  • Most worn shoes in a woman’s wardrobe are humble ballet pumps, sneaker shoes and sandals, as well as flat and heeled ankle boots – basically shoes that are comfortable and that you can easily walk in.

Speaking of comfortable shoes, at Van Mayer, we pride ourselves in designing and creating shoes that are both fashionable and comfortable. Our founder is a huge fan of heels and despite wearing a pair of high heels for 8 hours a day every day, she confirms that thanks to Van Mayer’s thoughtful and clever designs, perfect measurements and premium products, the user will hardly feel a pinch, let alone pain.

To find out more about Van Mayer, do visit our website at https://www.vanmayer.com/.

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